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OOD - One Drop Dead | 一滴入魂
Branding & Packaging Design 2022 | 品牌形象 與  包裝設計 2022
Melbourne, Australia | 澳洲,墨爾本


OOD - “One Drop Dead!” Carolina Reaper Chilli Oil is made by a young and talented chef, who using the most spicy chilli to produce fusion style chilli oil.

一滴入魂,翻譯自英文名稱“One Drop Dead!”,原義是一滴死。一滴入魂名字不僅避免中文世界的禁忌,亦更深入其品牌意思。品牌視覺方面直接取用死神辣椒“Carolina Reaper”的顏色以及黑白,再搭配誇張粗度的字體突出其品牌主題。

而在包裝方面,既然品牌是“One Drop Dead!”,自然選擇滴管瓶裝,令消費者的使用行為以及產品的體驗滲入帶著品牌概念。


OOD - "One Drop Dead!" Carolina Reaper Chilli Oil, a brand created by a young and talented chef who is passionate about experimenting with different flavors and spices. Our signature product is a fusion style chilli oil made with the world's hottest chilli pepper, the Carolina Reaper. We strive to bring you a unique and intense flavor experience that will leave your taste buds tingling. The oil is perfect for those who love bold and spicy flavors and is versatile enough to be used as a marinade, dipping sauce, or even as a cooking oil.

Our chilli oil is made with the freshest ingredients, and we take great care in selecting the right balance of flavors to ensure that every bottle delivers a consistent and enjoyable taste. We use a unique blend of spices and herbs to create a complex and well-rounded flavor that is not just about heat, but also about taste.

We believe that good food should be an experience, and with our chilli oil, we want to take you on a flavor journey that you won't forget. Whether you're a chilli head or just looking to add some heat to your dishes, OOD - "One Drop Dead!" Carolina Reaper Chilli Oil is sure to be a staple in your kitchen.













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