BYD - HARMONY Website
Website Design 2026 | 網頁設計 2026Australia | 澳洲
Because this website was created specifically for Harmony Auto—one of Australia's largest BYD dealerships—we carefully integrated the typography and visual language of both BYD and Harmony. This approach respects the existing brand guidelines while creating a more seamless, unified visual connection between the dealership and the manufacturer.
For the product pages, we utilized dynamic video backgrounds of the vehicles to add depth and structural layers to the interface. Over this, we implemented a clean, straightforward layout for the core vehicle specifications (such as acceleration, power, and towing capacity). By stripping away unnecessary decorative elements, we let the data speak for itself, clearly communicating the robust performance and utility that define today's EVs and plug-in hybrids.
BYD - Harmony 網站的設計初衷，是為了呈現 BYD 作為中國頂級車廠邁向全球市場的務實與決心。在整體的視覺基礎上，我們穩健地保留了品牌固有的科技感與電動車形象。
由於這是一個專為澳洲主要 BYD 經銷商「和諧汽車（Harmony Auto）」量身打造的網站，我們在排版與字體細節上，將 BYD 與 Harmony 的視覺語言進行了融合。這樣的設計不僅符合原廠的既有規範，更實質地拉近了經銷商與品牌之間的視覺關聯，讓兩者在同一個畫面上顯得更為一體。
在產品頁面的處理上，我們使用了動態的汽車影片作為背景，藉此為網頁帶入真實的空間感與視覺層次。配合背景，我們選擇以最簡單、直白的排版方式列出核心參數面板（如加速、功率、牽引力等）。我們刻意拿掉多餘的裝飾元素，純粹透過清晰的數據，來直接向使用者傳遞電動車與插電式混合動力車型在這個時代下，所具備的強勁性能與實用價值。