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PRACTICE


Since 2014 Ngon Tong Colour Collection  
2016 TOKU GANSO IZAKAYA Anniversary 







Since 2014 Ngon Tong Colour Collection ︎


Ngon Tong Colour Collection is an experimental project that giving a ‘visual branding’ to the village called Ngon Tong(安堂). 


「安堂色彩集」是一個實驗性的項目,旨於給安堂村製造一個視覺形象。

Fig.1 2014 Google Earth

安堂村無論從哪一個角度看,因為她複雜的人口結構,規劃結構,即使她鄰近於設計規劃良好的大學旁邊,作為大學外附近的唯一的商業區,她存在設計上的改進空間(Fig.1)。


Branding idea since 2014


Branding idea since 2014


Branding idea since 2014



Our 18 people group took more than 300 photos.

Ngon Tong Colour Collection
has lighted up the village, this time we come back with an exhibition. By illustrating our enthusiasm for this village, people could know more about us and this village.



Ngon Tong, Zhuhai | 珠海,安堂

Updated (15 June 2018 ):

「安堂村色彩集」,自2015年來,凝聚著各界藝術工作者的結晶。我們不斷吸收著各國各地區的設計經驗,回到安堂村。用先進的設計方式,為安堂添上色彩。

Ngon Tong Color Collection has been a combination of many art workers from various fields since 2015. We have been absorbing the design experience from various countries.  The technics will be applied back on the Ngon Tong village.



Invited by TEDx Antong 2015.
2015 受 TEDx talk (xAntong) 邀請演講。
2018 The Exhibition in the Upcafe, Ngon Tong.


2018 The Exhibition in the Upcafe, Ngon Tong.


2018 The Exhibition in the Upcafe, Ngon Tong.

階段總結:

我們認為這樣的工作是具有極大社會意義的。不拘泥於單純學習外國案例(如墨爾本「Bluestone Laneway」,台灣「都市酵母」),我們更注重人與村落的溝通,重新思考舊時代人與物之間的關係以及未來的可能性。

並發現這是一個發展過快的新城鎮所嚴重缺乏的(並且是非常典型的嚴重的現象看,歷史看來如香港重慶大廈,曼谷的Siam Square,及孟買的眾多街道)(Hou and Chalana, 2016)。通過改善這種關係,不僅有助於治安,人之間關係,居住者與外來者(大量的大學生成為流動人口/商業的加入)的關係的改善,更創造都市文化,市鎮形象(幫助吸收優質商業,移民)。而,根據 Lang(2011),改善「城市形象」與「城市品牌」正正是改善上述關係的方法。

根據我們目前收集的訊息,通過我們計畫的介紹,學生及當地店家群體已開始考慮安堂村本身這個地方的價值,轉變人與人之間的態度,而不是像以往較傾向於考慮利益關係。我們更希望用我們以上做到的方式,去改變更多地區的「關係」。


Reference: 

Lang, J. (2011) City Branding. Companion to Urban Design.

Hou, J., Chalana, M. (2016). ‘Untangling the ‘Messy’ Asian City’ In Messy Urbanism: Understanding the “other” cities of Asia, Manish Chalana and Jeffrey You [eds] Hong Kong: Hong Kong University Press, 1-21.




PDF Version ︎






2016 TOKU GANSO IZAKAYA Anniversary
Our important client TOKU GANSO IZAKAYA has invited us on their 1st anniversary.



Referencing from “Old Book Shop/舊書店” in Yuet Sau, Canton. A rare book illustrated the real tradition of typography.

The style of ‘high density but well-ordered,’ is not only graphically looks good but illustrated the ancient intelligence.

Moreover, the tradition was lost very fast particular in this fast developing country, meaning that the tradition became valuable as a treasure.



靈感來源於廣州越秀的“舊書店”中的一本頗有歷史的原版古籍。 書中使用了特定時代的舊式排印方式。

密而不亂的排印方式,在今天看來不僅極具觀賞性,並且延續著古人的智慧。

加上,在發展過於迅速的地區,這樣的文化顯得更珍貴。




2017 Mr. Point Dim Sum Leaflet

點先生是位於廣州大學城的新式茶樓。店家的宗旨是,以現代的方式帶出傳統風味。
點心,翻譯成 DIM SUM 是固有常識,但西方人未免會問到究竟 DIM SUM 是什麼意思。
The touch of your heart,是我認為最好的答案。美妙精緻的燒賣或蝦餃,觸動著食客的心靈。

正如點心般,本單張的結構看似以複雜的元素微妙地拼湊而成,最後折起來正正是一顆心。


Mr. Point Dim Sum ︎




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